PASIÓN POR COCINARTE
PROJECT
Brand Identity & E-commerce
Brand Identity & E-commerce
CLIENT
Pasión por Cocinarte
Pasión por Cocinarte
YEAR
2022
2022
SERVICES
Art Direction
Graphic Design
Digital Product Design (UX/UI)
Art Direction
Graphic Design
Digital Product Design (UX/UI)
The main goal of Pasión por Cocinarte is to take care of you and your health. They make fifth-range dishes using local, km 0 and seasonal products, and also reducing sugars and refined flours in their preparations to offer a healthy and nutritious product.
The project consists of making the Art Direction and Brand Identity for the brand and its applications. A prototype was also designed for its online store of products for home delivery.
The project consists of making the Art Direction and Brand Identity for the brand and its applications. A prototype was also designed for its online store of products for home delivery.
CONCEPT & LOGOTYPE
Doing a game with the P of the first word ‘Pasión’ and turning it down, I represent one of the essential cooking utensils, the saucepan. To reinforce the concept, I add a line representing the fire or the cooking plate.
